Gaining End-to-End Visibility Across Global Operations
United Cargo Management
About Seamax Freight International
| Company | Seamax Freight International |
| Industry | Ocean Freight Forwarding |
| Specialization | FCL & LCL Ocean Freight |
| Size | Mid-size (Tier 1) |
| Primary Challenge | Managing ocean freight complexity and documentation |
The Challenge: Drowning in Ocean Freight Complexity
Seamax Freight International specialized in ocean freight, but their generic freight software wasn't built for the unique challenges of container shipping. Every quote required manual rate lookups across multiple carriers. Documentation was a nightmare of spreadsheets and templates. Container tracking meant checking dozens of carrier websites individually. They needed tools purpose-built for ocean freight—not one-size-fits-all solutions.
Slow Rate Quoting
Manual rate lookups across multiple ocean carriers meant quotes took hours, causing lost opportunities in time-sensitive markets.
Documentation Errors
Manual data entry for bills of lading, commercial invoices, and customs forms led to frequent errors and shipment delays.
Container Tracking Chaos
Checking container status required logging into multiple carrier websites individually—a time-consuming daily task.
Customer Visibility Gaps
Customers constantly called for shipment updates because the team lacked a self-service portal for real-time tracking.
The Partnership: Ocean Freight Expertise Meets Technology
Seamax Freight International needed more than generic freight software—they needed a platform built specifically for ocean freight operations. GoFreight's ocean-specialized features addressed every pain point, from carrier integrations to automated documentation. This wasn't just software implementation; it was finding a partner who understood the unique demands of container shipping.
How GoFreight Solved Ocean Freight Challenges
| Pain Point | GoFreight Feature | Business Benefit & Outcome |
|---|---|---|
| Slow Rate Quoting | Ocean Carrier Rate Management | Instant rate lookups across all carriers. Result: 70% faster quotes |
| Documentation Errors | Automated Document Generation | Pre-filled templates with shipment data. Result: 50% fewer errors |
| Container Tracking Chaos | Unified Container Tracking | Single dashboard for all carriers. Result: Real-time visibility |
| Customer Visibility Gaps | Branded Customer Portal | 24/7 self-service tracking access. Result: 60% fewer status calls |
The Transformation: From Chaos to Clarity
With GoFreight's ocean freight-specialized platform, Seamax Freight International transformed their operations from reactive firefighting to proactive excellence. Quotes that once took hours now take minutes. Documentation that caused delays is now automated and error-free. Container tracking that consumed hours daily now happens automatically. They didn't just improve—they mastered ocean freight operations.
Operational Excellence
- 70% faster quote turnaround enabling rapid response to customer inquiries
- 50% reduction in documentation errors preventing shipment delays
- Real-time container tracking across all major ocean carriers
Customer Experience
- 60% reduction in status inquiry calls through self-service portal
- 24/7 customer access to real-time shipment tracking and documentation
- Professional branded portal enhancing customer trust and satisfaction
Inside the Platform: GoFreight's Interface
See the actual ocean freight tools Seamax Freight International uses daily to manage their container operations
Shipment Entry & Tracking
Intuitive shipment entry interface with visual journey timeline, showing real-time milestone tracking from booking confirmation through vessel arrival to delivery
Dashboard Analytics
Real-time visibility into total profit, shipment volume, active customers, and top performers
Customer Portal
Branded customer portal providing 24/7 self-service access to shipment status and documentation
