
Gaining End-to-End Visibility Across Global Operations
United Cargo Management


Revenue leakage is the silent killer of freight forwarding profitability. Straight Forwarding Inc's accounting team was losing $120k annually to unbilled charges, billing errors, and manual reconciliation nightmares. Spreadsheets couldn't keep up with the complexity of freight operations. By partnering with GoFreight, they transformed their financial operations, recovering lost revenue and cutting month-end close time by 60%. This is the story of how integrated accounting turns chaos into clarity.
| Company | Straight Forwarding Inc |
| Industry | Freight Forwarding |
| Department Focus | Accounting & Finance |
| Primary Challenge | Revenue leakage and manual billing processes |
Straight Forwarding's accounting team faced a painful reality—they were working harder than ever but revenue kept slipping through the cracks. Unbilled charges, manual data entry errors, and disconnected systems meant money was being left on the table every single day. They needed a solution that connected operations to accounting seamlessly.
$120k annually lost to unbilled charges, missed accessorials, and manual billing errors that slipped through the cracks.
Accounting team spent hours re-entering data from operations spreadsheets into QuickBooks, introducing errors with every keystroke.
Closing the books took 10+ days of reconciling disconnected systems, delaying financial reporting and strategic decisions.
Leadership couldn't get real-time profitability data, making it impossible to identify unprofitable lanes or customers.
GoFreight's integrated accounting module connected operations to finance seamlessly. Every shipment automatically flowed into billing, every charge was captured, and month-end close became a button click instead of a 10-day ordeal. This wasn't just software—it was financial transformation.
| Pain Point | GoFreight Feature | Financial Impact |
|---|---|---|
| Revenue Leakage | Automated Billing & Charge Capture | Recovered $120k annually |
| Manual Data Entry | Integrated Operations-to-Accounting | Eliminated double entry |
| Month-End Chaos | Automated Reconciliation | 60% faster close (10 days → 4 days) |
| No Financial Visibility | Real-Time Profitability Dashboards | Instant lane/customer profitability |
Straight Forwarding's accounting team went from firefighting to strategic partnership. Revenue leakage stopped, month-end close became routine, and leadership finally had the financial visibility they needed to make data-driven decisions. The accounting team became heroes instead of bottlenecks.
"GoFreight eliminated our revenue leakage completely. We recovered $120k in the first year alone, and month-end close went from a nightmare to a routine task"
Accounting Director - Straight Forwarding Inc
"Since switching to GoFreight, we've seen a 22% increase in business from existing clients. The customer portal and automated updates made us look more professional, and now we get more repeat shipments without chasing them."
"GoFreight transformed our operations completely. We reduced quote response time by 65% and our team can now handle 40% more shipments with the same headcount. The automation features are game-changing."
"The real-time tracking and customer communication tools in GoFreight helped us improve our customer satisfaction scores by 35%. Our clients love the transparency and professional updates."
