Introduction
GoFreight is freight management software purpose-built for freight forwarders. Unlike legacy systems weighed down by complexity or generic tools that require spreadsheet workarounds, GoFreight delivers complete operational capability with a modern user experience — scaling from growing operations to large enterprises with up to 500 employees.
The Problem We Solve: Freight forwarders often face an impossible choice—enterprise software that’s too complex and expensive, or generic tools that require spreadsheet workarounds. GoFreight provides the third option: purpose-built functionality with modern user experience.
The Result: - 4.8/5 rating on G2 (highest in category) - 200% efficiency improvements reported - 4-8 week implementations - 50% time savings documented
“I tried 7 different systems before GoFreight. They were all either too complicated or didn’t understand freight forwarding.” — Janko Wille, CEO, Allround Forwarding Midwest
Who GoFreight Serves
- Freight forwarders of all sizes — from growing teams to enterprises with up to 500 employees
- Global operations with native accounting software integrations (QuickBooks, Xero, Sage, and more)
- Ocean and air freight focus
- Companies valuing user experience and efficiency
What This Overview Covers
- Core platform capabilities
- Key features and integrations
- Implementation and support
- Customer results and ratings
- Pricing and getting started
→ Need TMS fundamentals first? Read What is TMS?
Platform Overview
Complete Forwarding Workflow
GoFreight handles the entire freight forwarding operation in one connected system:
Quote Management - Create quotes from templates or scratch - Apply rate agreements automatically - Convert accepted quotes to shipments instantly - Track quote status and follow-up
Shipment Management - Full ocean and air shipment handling - FCL, LCL, and consolidation support - House B/L and documentation generation - Milestone tracking and status updates
Documentation - House Bill of Lading generation - Arrival notices - Commercial documents - Customs documentation coordination
Tracking & Visibility - 125+ carrier integrations - Real-time container tracking - Customer portal access - Automated status notifications
Financial Management - Customer invoicing - Agent settlements - P&L by shipment visibility - Native accounting software integrations (QuickBooks, Xero, Sage, and more)
Modern Architecture
Cloud-Based Platform Access from anywhere. No on-premise servers or VPN requirements. Staff work from office, home, or anywhere with internet.
Modern Interface > “GoFreight is very user friendly, and I am quick in the system.” — Janko Wille, CEO, AFM
Designed for how people actually work—intuitive navigation, minimal training required, efficient workflows.
Data Flow Automation Information entered once flows through the entire workflow. Rate data feeds into quotes, quotes convert to bookings, bookings flow into operations, and financials generate automatically — no re-entry at any stage.
The Complete Forwarding Workflow
Rate Management
↓
Quote Management
↓
Booking
↓
Freight Forwarding Operations ←→ Documentation
↓
Tracking & Visibility ←→ Customer Portal
↓
Accounting ←→ Accounting Software IntegrationKey Features
Quoting & Rate Management
Automated Quoting - Template-based quote creation - Rate agreement application - Multi-currency support - Quote versioning and history
Rate Database - Centralized rate management - Carrier rate updates - Margin calculation - Validity tracking
Quote-to-Shipment-to-Invoice Accept a quote, and it converts to shipment with all data intact. Complete the shipment, and invoices generate automatically from the same data — no re-entry, no manual transfer, no errors at any stage.
Ocean Freight Operations
FCL Management - Complete container lifecycle - Booking management - Documentation generation - Delivery coordination
LCL & Consolidation - Multi-shipper container management - CBM/weight calculation - Individual HBL generation per shipper - Cost allocation
NVOCC Capabilities - House B/L generation - Master/House relationship tracking - Consolidation workflows - ISF filing integration
Air Freight Operations
Air Shipment Management - e-AWB documentation - Flight tracking - Split shipment handling - Airport-to-airport and door-to-door
Tracking & Visibility
125+ Carrier Integrations - Ocean carrier tracking (MSC, Maersk, CMA CGM, COSCO, etc.) - Air carrier connectivity - Automated updates
Customer Portal - Branded tracking experience - Document access - Shipment visibility - Real-time status
Notifications - Automated milestone alerts - Exception notifications - Customer communications - Internal alerts
Documentation
Generated Documents - House Bill of Lading - Arrival Notice - Commercial Invoice - Packing List - Delivery Order
Document Management - Central document repository - Version tracking - Customer/partner sharing - Compliance record-keeping
Financial Management
Invoicing - Per-shipment invoicing - Batch invoice generation - Credit management - Payment tracking
Agent Settlement - Overseas agent billing - Commission calculation - Multi-currency support - Reconciliation
Built-In Accounting & External Integrations GoFreight includes native accounting capabilities — P&L by shipment, financial reporting, and full ledger management — so many forwarders run their finances entirely within GoFreight. For companies using external accounting software, two-way integrations with QuickBooks, Xero, Sage, and others sync invoices automatically.
“With GoFreight, we turned financial complexity into clarity.” — Jane Xu, Straight Forwarding Inc.
ISF & Compliance
ISF Filing - Integrated ISF generation - ABI connectivity - Status tracking - Amendment handling
Compliance Features - Document retention - Audit trail - Regulatory support
Implementation & Support
Implementation Timeline
4-8 Weeks to Go-Live
| Week | Activity |
|---|---|
| 1-2 | Configuration and setup |
| 2-4 | Data migration |
| 3-5 | Training |
| 5-8 | Go-live and support |
Compare to legacy enterprise alternatives (6-12 months) or older mid-market software (8-12 weeks).
“Onboarding was simple, and the platform is easy to use.” — Dipty Jardosh, Operations Director, GC Logistics
Data Migration
What Migrates: - Customer and partner records - Rate agreements - Open shipments (as needed) - Historical data (selective)
GoFreight has established migration processes from CargoWise, Magaya, Descartes, and other platforms.
Training
Staff Training Approach: - Role-based training sessions - Video tutorials and documentation - Practice environment - Go-live support
Most staff productive within days, not weeks or months.
Ongoing Support
24-Hour Email Support Questions answered within business day cycle.
Dedicated Customer Success Manager Assigned CSM for ongoing relationship, optimization, and growth support.
Help Center & Resources Self-service documentation, tutorials, and best practices.
Customer Results
Efficiency Improvements
TG Cargo > “GoFreight is my first choice because it’s a perfect package.” — Rebecca Zhang, CEO - 200% efficiency improvement
Whale US > “Switching to GoFreight was a game-changer… I save at least 50% of my time.” — Jason Hsu, Owner - 50% time savings
Headwin Global Logistics > “We used to handle 100 shipments a month, and suddenly, we were managing 200.” — Joan Chou, VP - 2x shipment capacity
Cost Reductions
UCM - 53% reduction in demurrage costs
A Mid-Size US Forwarder - Cost reduction after CargoWise evaluation
User Experience
Allround Forwarding Midwest > “GoFreight is very user friendly, and I am quick in the system.” — Janko Wille, CEO > “I tried 7 different systems before GoFreight.”
GC Logistics > “Onboarding was simple, and the platform is easy to use.” — Dipty Jardosh, Operations Director
Straight Forwarding Inc. > “With GoFreight, we turned financial complexity into clarity.” — Jane Xu
G2 Ratings
4.8/5 Stars (88 Reviews)
| Rating Category | Score |
|---|---|
| Overall | 4.8/5 |
| Ease of Use | 4.8/5 |
| Quality of Support | 4.9/5 |
| Ease of Setup | 4.7/5 |
Highest-rated freight management platform in the category.
→ See real customer stories: GoFreight Reviews & Testimonials
Pricing
Pricing Philosophy
GoFreight uses straightforward per-user pricing with features included—not layered per-module or per-transaction fees.
What’s Included: - All core features (rate management, quoting, booking, operations, documentation, accounting) - Standard integrations - Support and training - Implementation assistance
Available Add-Ons: - Tracking & visibility - Customer portal
No Hidden Costs: - No per-module fees - No per-transaction charges - No surprise invoices
Pricing Model
Per-User Subscription Monthly or annual billing based on user count.
Contact for Quote Pricing varies based on user count and specific requirements. Request a custom quote through demo process.
ROI Perspective
Beyond subscription cost, consider: - Time savings: 50% documented (Whale US) - Capacity increase: 2x shipments without staff increase (Headwin) - Error reduction: Automated data flow eliminates re-entry - Staff productivity: Days to train, not weeks
Getting Started
Request a Demo
See GoFreight in action with your actual workflows: - Rate management and quoting - Booking and freight forwarding operations - Tracking, visibility, and customer portal - Documentation and accounting integration
What to Expect
Demo Process: 1. Discovery call (understand your operation) 2. Customized demonstration 3. Q&A and evaluation 4. Proposal and timeline
No Pressure: The demo helps you evaluate fit—whether GoFreight or another platform serves your needs.
Frequently Asked Questions
How long is implementation? 4-8 weeks for most operations.
Can we migrate from [current system]? Yes. GoFreight has established migrations from CargoWise, Magaya, Descartes, and other platforms.
Is there a free trial? Contact us to discuss evaluation options.
Who Should Consider GoFreight
Ideal Fit
✓ Growing operations to large enterprises (up to 500 employees) Scales with your business — from small teams to large, multi-office operations.
✓ Global operations Native integrations with QuickBooks, Xero, Sage, and other accounting platforms.
✓ Ocean and air freight focus Purpose-built for freight forwarding workflows.
✓ Value user experience Modern interface, fast training, high adoption.
✓ Want unified platform One system for complete workflow—no spreadsheet workarounds.
May Not Be Right Fit
✗ Trucking companies GoFreight is freight forwarding software, not trucking TMS.
✗ Heavy warehouse operations Basic warehouse features; dedicated WMS may serve better.
✗ Air-freight only Strong air capabilities, but ocean is core strength.
→ Compare with alternatives: Best Freight Forwarding Software
Conclusion
GoFreight delivers what freight forwarders need: complete operational capability, modern user experience, and fast time-to-value — scaling from growing teams to enterprises with hundreds of employees, without legacy limitations.
The 4.8/5 rating reflects genuine user satisfaction. The customer results (200% efficiency, 50% time savings, 2x capacity) represent real operational improvements.
Whether you’re frustrated with current software complexity, still using spreadsheets for quoting, or seeking faster implementation than enterprise alternatives offer—GoFreight is worth evaluating.
Ready to see if we’re the right fit? Request a GoFreight Demo →
